Film Distribution

This is the official released teaser poster for the 2006 film Silent Hill. It reveals very little about the film which draws the attention of it's target audience. The girl in the poster reveals that she is likely to play some part in the film, whether being the main protagonist or perhaps an antagonist. The effect used on the poster creates a crackle and worn feel to the poster, creating a spooky and scarier aesthetic. The girls mouth isn't shown on her face, relating to the title of the film 'Silent Hill'. Interestingly, reports reveal that a wide range of graffiti was used on this poster when it was released. Different mouths being drawn on the girls face, although this was not the intention of the creators of the poster, it most likely made a contribution to the popularity of the poster and promoted the film even further. The poster does not reveal too much about the film, firstly because the purpose of a teaser trailer is not to reveal too much about the new film. But also, the film being an adaptation of the very popular video game Silent Hill meant that it was important to capture the attention of the video games fan following and create excitement within the gaming community.

This was the teaser trailer released for the film. Again it reveals very little about the film in order to create excitement and promotion among the video games fans.

The films official poster also followed the same rule of not revealing too much about the film. It sticks to the theme of mysteriousness and ensures fans are kept interested prior the films release. What's interesting about this poster is that it reveals the sign that says 'welcome to silent hill'. This was not used within the first game but the usage of the sign then became a symbol of the silent hill franchise and was used in later films and games of the franchise. The poster does reveal the same type of environment that the games fans are used to. The eerie and foggy dark atmosphere that was used in the game has also been recreated in the poster. This reveals that a new character has found themselves in the same silent hill as the game. Both posters have used the same type of distressed and blurred font in order to keep them in relation to eachother and stick to the franchise.

And so came the official trailer of the film.

The film was distributed by Sony / Columbia and released April 21 2006, in 42 countries.
The worldwide gross of the film was $97,607,453.
Opening weekend the film made over $20m in the USA, shown in 2,926 screens. (credt. IMDb. Box Office mojo)